AT PREMIÈRE VISION PARIS, TINTEX EXPANDS THE COMPANY VISION AND INFLUENCE INTO GARMENT PRODUCTION WITH THE SMART WARDROBE CO.LAB, A NEW SUPPLY CHAIN COOPERATION WORKING WITH THREE LEADING PORTUGUESE MAKERS.
The new A/W 20/21 collection starts from the concept of “WEME”: a Naturally Advanced offer that represents a multifaceted world. WE and ME refers to more than just the individual, but also about community and a collective spirit that seeks to grow the intellectual and spiritual individual needs in a responsive and collective way. It is a nuanced platform to discover a range of unique developments that embody the TINTEX identity through responsible innovation and creativity. Smart ingredients and processes drive innovation enhanced by the TINTEX unique dyeing and finishing expertise.
And finally, this season TINTEX is proud to announce to market, the new concept of the CO.LAB collection, a smart and collaborative enterprise and a totally new supply chain made in coordination and with the support of C.L.A.S.S. which will deliver a new generation of WARDROBE following transparent and 100% trackable production standards, offering PETA-Approved Vegan products characterised by high quality and great style, together with the new generation of responsible values that focusses its appeal towards the new wave of contemporary and questioning consumers In CO.LAB there are four partners with TINTEX as the leader and founding actor, making all the materials, in partnership with Becri, Confetil and Pedrosa & Rodrigues each producing specialized garment styles which are identified as:
- A newborn classic range called ‘LEGACY H20’ by Becri which is guaranteed traceable, using less water throughout its production.
- The ‘ECOPERFORMER’ range by Confetil which promises fully transparent innovation values using new eco high-tech performance materials for an athleisure vibe.
- And lastly ‘SENSING SMARTS’ by Pedrosa & Rodrigues, a next-to-skin soft and sensual range of chemical free materials that enhance wellbeing and comfort.
Together this new way of approaching the market with 360 degree solutions offers better dynamic products for a new generation Smart Wardrobe that is made mindfully using better choices imbued with contemporary and responsible values.
See more about our products here.